Strategic insights help you to understand the reasons behind something’s behavior, and not just what data shows you. The right insight can lead to a better service, product or strategy for your company.
If you find that the screen layout of your company is confusing for users, then it’s easy to switch it from blue into green. This is a tactical insight. It would be more difficult to implement a strategic insight that requires a revision of your company’s price strategy. This could also have major consequences if you make a mistake.
Strategic Insights, Poker Card Analyzer revealed, uncovers the bigger picture truths behind each of your research focus areas. This allows you to generate actionable and strategy-driven insights that will inform your organization’s strategic direction. These insights go beyond data points and are a result of looking past the charts and comparisons in your research report. They help you to understand what is really happening for each focus area. These poker card analyzers are named so because they’re effective when used at the right time by the right people to answer the key strategic questions that guide your research. This will help you to maximize the value of your research.